During the two weeks of the programme, participants will learn proven methods to grow their businesses, improve market position and grow industry market share.
This training course provides a thorough grounding in all aspects of sales strategies, including strengthening the loyalty between key accounts and leveraging relationships to create effective sales funnels that allow cross-selling and up-selling.
Delegates will also discover ways to use influence, and develop roadmaps and a strategic direction for growing sales and excelling targets.
Who Should Attend This Advanced Sales Skills Training Course
- Sales Executives
- Sales Managers, Operations Managers and Account Managers
- Sales Directors/ Operational Directors
- Managers/Directors moving more into a strategic business development role
Learning Objectives
- Refresh and develop key sales development skills
- Improve sales management methods and empower your team to succeed
- Drive sales performance, optimise the sales funnel and improve sales performance and results
- Create and give excellent sales presentations and pitches
- Develop and manage strategic key accounts and strengthen loyalty
- Analyse buyer motivation and sales psychology and its link to market positioning
- Overcome objections and win over sceptical buyers
- Improve communication and influencing skills
- Move towards ‘consultative solution focussed selling’
- Build a lasting relationship with clients
- Identify the root causes of issues with clients and offer the best solutions/services
- Develop strategic customer relationship management
- Create a personal development plan
Course Content
- Selling – An Art or a Science
- Effective Planning and Prioritising
- Making Lasting Impressions
- Overcoming Objections
- Winning the Business
- Sales Presentation and Pitching Mastery
- Relationship Building
- Dealing with Difficult Clients
- Strategic Sales
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