Recent Harvard research suggests that one of the questions organisations are now asking themselves is: ‘How easy is it to do business with us?’ Brightstone can make your business run more easily by improving your customer service skills.
Many of the obstacles to excellent customer service are do with mindset and we have the expertise and experience to help you make the necessary changes. Our bespoke change programmes support teams and organisations in developing their strategy and approach to making it easy for their customers to interact and receive effortless service.
In any market or industry, it costs far more to gain new customers than to retain existing customers. Neglecting, constraining or failing to develop and optimise customer services capabilities is a waste of great opportunities.
After years of working with all kinds of people and setups, Brightstone has found that the problem often lies with organisations and their leaders who are habitually fixated on sales, marketing, advertising and promotion in a desperate bid to attract new customers. Meanwhile, they pay scant regard to the many customers that are leaving. All they need is simple and effective customer service and care.
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