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  1. #1
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    Default Innovation in Social Media Analytics

    In the 21st century, Artificial Intelligence is ruling the technology world. Moreover, Social Networks have become an integral part of our daily lives. Now companies need to be more advanced in their marketing sector to be more close to the consumers. Mining social media data are now being done by AI. Social media analytics is the practice of gathering data from social media websites and analyzing that data using social media analytics tools to make business decisions. The most common use of social media analytics is to mine customer sentiment to support marketing and customer service activities. There are many sophisticated innovations that have been done in this sector. Extracting valuable hidden insights from structured or unstructured data from social media to help in decision making is the actual goal of social media analytics tools. These tools make easier to interpret the vast amount of data and separate signals from social media noise. Brand position assessment, research on companies strategies, campaign, and measurement, performance benchmarking or any signal for crisis etc. can be accomplished through social media analytics tools.

    Social Media Listening Platform: This platform helps your business to extract keywords from the social media and analyze the sentiment of people about your brand. This analytics tool can analyze positive or negative sentiment from the public post. Then provides a concise report on it. Businesses can track down their performance and keep eye on competitors move too.

    Social Media Page and Group analyzer: This analytics tool analyzes different public groups and pages and analyzes the input issues. By using this tool Government can detect any criminal threat and take precautions. Businesses can monitor who frequently share your content and notifies you when your pages and profiles have been mentioned.

    Brand Management: Brand Management helps your company to manage your posts regularly. Time to time check on different updates is done by this tool.

    Autobot: Autobot is a highly technical tool. This is run by the artificial intelligence. Like the movie Transformers, Autobot is now real. This robot can help your company in replying automatically in an interactive way with your customers. As a result, the customer service can be improved. More can be done through this advanced technology.

    Brandwatch: This is especially used as a research suite. It provides information about the markets you own and want to enter. Information on demographic data, gender and occupation are provided by them. Brandwatch filters spam and duplicate mentions.

    Buffer: Buffer helps you to see the engagement numbers for your Facebook, Twitter, Google+ and LinkedIn posts. Their metrics also identifies your top post of the day.

    Crowdbooster: This analytics tool enables you to access to real-time engagement data and exports to excel. This tool also recommends when to post, who to engage and how to improve your interaction efforts in a weekly performance summary.

    Google Analytics: For analyzing website traffic and evaluating certain social media analytics, Google analytics is known to all. It measures the value of traffic coming from social sites, determining how visitors behave.

    Hootsuite: Hootsuite is a social media management dashboard. They aggregate content and measures your team’s performances.

    Iconosquare (Instagram): It is an analytics tool for Instagram. It gives the best times to post and which filters to use. You can also choose to receive emails that summarize your main metrics.

  2. #2
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    Mar 2018
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    Nice list! I had no idea there was such a thing as a "buffer". I guess it makes sense given how popular social media has become.
    Chirii Romani in UK. Anunturi cu camere, studio flat-uri si case de inchiriat pentru romanii din Anglia si Marea Britanie. Chirie si cazare ieftina, cu sau fara depozit.

    Locuri de munca in Londra, UK. Anunturi cu joburi in constructii, hoteluri, restaurante, fabrici, depozite, ospatari, soferi, cameriste, ingrijire batrani pentru romanii din Anglia, Marea Britanie

  3. #3
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    Going to save this. This is a very useful list for anyone looking for a new way to advertise what they offer and in the best way possible.
    100% UK Manufacturer of Printed Paper Cups, Biodegradable Coffee Cups. Printed Paper Cups Reseller Program - Printed Paper Cups, European Class Branded Paper Cups

  4. #4
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    I have seen similar lists like this but you have included some great stuff. Well worth saving and taking a look at in the future.
    Creating a professional resume has never been this easy! Build a perfect resume in minutes. - Online CV Maker

  5. #5
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    Jul 2018
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    I have a friend who works in the IT world and he said there are more opportunities here than people are aware of. A lot of young adults going off to get higher education often flock to careers that aren't growing or have no need for new workers.
    ✂️ HeadBlade - The Leader In Headcare ✂️

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